She can dial a call for you, as long as the number is in your contacts list. Siri can cook up a list of restaurants in the area if you’re in the mood for some Tandoori Chicken. Impossible to wait to answer a text? No worries! Siri can type it and you avoid a hefty ticket for driving and texting. The list of ways that Siri can expedite your life goes on and on.
Occasionally, Siri has something profound to say like:
“I live to serve.”
Siri said this after I thanked her for trying her best to complete a task. It made me pause. It was as if Siri was adopting my lexicon because I often say: “I’m here to serve.” I thought it was interesting that a huge corporation like Apple programmed this line into Siri’s personality.
Does this mean that we are slowly turning a corner in corporate America? Has the time to Serve rather than Be Served come?? I think so. Why?
Because the narcissism that has shaped industry and our culture isn’t working. The Me is Everything model has expired. It’s what got a lot of us into this mess to begin with. Let’s face it, if “I live to serve” were our national motto, there would be no 2008 collapse because that kind of unparalleled greed would not have existed.
If you LIVE TO SERVE, then at the heart of all of your decisions is this thought: How will my words and actions serve others? If not, am I willing to compromise my core ideals? I would suspect the answer more often than not, would be a resounding NO!
The idea of servitude has been given a bad rap. It’s been diluted down by those champions of personal power and autonomy. There is a fear that by serving others, we do ourselves an injustice. I think not.
When you allow yourself to be secondary, you actually operate from a place of profound STRENGTH. It takes humility and self-confidence to serve others. It is also relaxing because for the time that you are doing so, you have stepped off of the ego treadmill.
This type of thinking allows everyone to feel and be important. No one person is sacrificed so that someone else can feel superior. You can’t feel superior to someone who LOVES to serve. It’s impossible.
“The high destiny of the individual is to serve rather than to rule.” Albert Einstein
Our industry needs this level of cooperative thinking. Imagine a set where everyone Lives To Serve. What would it look like? What would it feel like? Amazing, right? Let’s make this happen!
Always remember to…
>>>>>>>> Live and Wʀɪᴛᴇ Aᴜᴛʜᴇɴᴛɪᴄᴀʟʟʏ. <<<<<<<<<<
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